Travis Scott and Jordan: a cult collaboration that continues

Travis Scott, an American rapper with millions of fans, has become one of the most influential ambassadors of the Jordan brand in just a few years. Since his first collaboration with the brand in 2017, Travis Scott has multiplied collaborations with Jordan, offering exclusive and ultra-limited models that delight collectors and sneaker fans.

Travis Scott and Jordan: a story of passion for sneakers

Travis Scott has been a sneakerhead since he was a kid. Growing up in Houston, he was fascinated by Air Jordans, which he saw on the feet of his basketball idols like Michael Jordan and Kobe Bryant. Since then, he has made sneaker collecting a passion of his, amassing an impressive collection of exclusive and rare models (he is particularly fond of vintage Nike Dunks, which he wears regularly).

In 2017, Travis Scott signed his first collaboration with Nike and Jordan, offering an exclusive Air Force 1 Cactus Jack . Since then, he has multiplied partnerships with the brand, offering increasingly exclusive and limited models. The collaboration between Travis Scott and Jordan has become one of the most cult in the world of sneakers, with pairs that are reselling at astronomical prices on the resale market.

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Air Jordan 1 Retro Low OG SP Travis Scott Olive

: a new ultra-exclusive pair

The latest collaboration between Travis Scott and Jordan is called the Air Jordan 1 Retro Low OG SP Travis Scott Olive. This new pair is a low-top version of the iconic Air Jordan 1, featuring canvas detailing and brown leather accents. The pair also features Travis Scott's Cactus Jack logo, as well as the Nike and Jordan logo. The pair's unique design makes it a highly sought-after collector's item, and is expected to command a hefty price tag.

Travis Scott Concerts: A Playground for Exclusive Sneakers

Travis Scott is also known for wearing exclusive sneakers during his concerts, often before their official release. This is how he unveiled the Air Jordan 4 "Cactus Jack" during one of his concerts in 2018, causing a real frenzy among sneaker fans. Since then, his public appearances have been highly anticipated by fashion and streetwear fans, who scrutinize the smallest details of his outfits and sneakers.

The Travis Scott x Jordan collaboration has become a benchmark in the sneaker world, with exclusive and ultra-limited models selling for high prices on the resale market. The new Air Jordan 1 Retro Low OG SP Travis Scott Olive should also be a resounding success with sneaker fans, who appreciate the creativity and originality of this cult collaboration.
You can of course find the entire collection on Coproom.

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