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L'héritage des Sneakers Classiques d'Adidas - Coproom

The Legacy of Adidas Classic Sneakers

, 3 min reading time

The Legacy of Adidas Classic Sneakers: From Sports Performance to Urban Icon

In the world of sneakers, evoking the history of Adidas ' most iconic models is essential. This German brand, one of the oldest manufacturers of sports shoes, has traced its reputation since its founding in 1949 by Adolf "Adi" Dassler. The famous three stripes, symbol of adidas, have adorned silhouettes that have shone in various sports before conquering the streets. These "terrace shoes" like the Campus or the Samba are now back in the spotlight, arousing growing interest.

The Evolution of adidas Sneakers: From Sport to the Street

The saga began in 1949 with Adidas ' desire to establish itself in sportswear. The Samba was then born, optimized for intensive training, especially on frozen pitches, becoming an undisputed reference in football. The Rom, launched in 1959 for the Rome Olympic Games, marked the beginning of the City Series.

A successful decade for Adidas began with the release of the precursor to the Stan Smith by Robert Haillet in 1964, followed by theGazelle. in 1968 and the Campus in 1970. These models, with similar designs and remarkable performance, embody the essence of "terrace shoes" .

These shoes, appreciated for their freedom of movement and comfort, found their place in everyday life. Various colors, popular with hooligans in the 1970s in the United Kingdom, propelled the Samba to the forefront of the urban scene. The hip-hop culture of the 1980s, with Run-DMC proudly sporting Adidas , marked a historic turning point. The sponsorship contract between the brand and the musical group launched a new era for models such as the Stan Smith and the Superstar .

Cultural Impact, Innovations and Current Trends

The influence of Adidas sneakers extends far beyond the world of sports. These iconic shoes have played a major role in street fashion, music, and even film. From celebrities to artists to fashion aficionados, Adidas sneakers have transcended borders and been adopted as style icons.

Over the years, Adidas has incorporated technological advancements into the design of its classic sneakers. Innovative materials, advanced manufacturing techniques and ergonomic improvements have been incorporated to provide increased comfort, better performance and increased durability.

Limited collections, collaborations with renowned designers, artists and even luxury brands have generated considerable interest among collectors and fashion enthusiasts. Adidas ’ classic sneakers, including the Stan Smith , Superstar ,Gazelle and Samba , continue to be reinvented through collaborations with contemporary artists, streetwear brands and social media influencers.

With the advent of online shopping and the increasing accessibility of Adidas products across the world, the sneaker market has seen unprecedented expansion. Adidas sneaker collections are now available in a wide variety of colors and designs, allowing consumers to choose from a diverse range of styles, from vintage to contemporary.

Conclusion

From athletic performance to urban expression, adidas classic sneakers embody a rich history, where heritage meets innovation. Their constant evolution, innovative collaborations and constant presence in popular culture are testament to the undeniable impact they have had and will continue to have on generations to come.

While waiting to immerse yourself even more in the history of the Sneaker , find all your favorite Adidas Campus , Samba ,Gazelle andSpezial on Coproom !


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