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The concept of the \u003ca href=\"\/en\/search?q=Air+Max+Plus\u0026amp;type=product\" target=\"_blank\" rel=\"noopener\"\u003eAir Max Plus\u003c\/a\u003e — asymmetry, visual turbulence — is finally embodied in the branding detail itself.\u003c\/p\u003e\u003cp\u003eThe synthetic upper absorbs this controlled brutality. The white splatter runs over the cobalt blue Swoosh; the side panels hold the blue tight. The rubber sole remains stable. What matters: the painted Swoosh breaks the commercial logic of the intact logo. 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